Amazon optimisation for L’Oréal

  • Amazon PDP

    Amazon PDP

  • Recruited Amazon shoppers

    Recruited Amazon shoppers

  • Typical user journey

    Typical user journey

  • Amazon prototype

    Amazon prototype

  • Initial research report pages

    Initial research report pages

 

 

User testing lab door
The door to observation for 40 beauty consumers

 

Girl at her makeup table
The UX team at SYZYGY has also conducted field research with beauty consumers

 

Sketch files for the amazon prototype
Sketch files for the amazon prototype