User-first web platform for Kyocera Document Solutions

Kyocera project page header image
Kyocera Document Solutions are a global business spearheading change in a sector experiencing disruption from new technologies and ways of working. Traditionally selling printing machines for the office, their products have evolved to meet the demands of document management. More emphasis is now required on...
Read More

Milk & More: Reinventing the milkman for Müller

Header image for Müller project
Breakfast for the subscription economy Müller had acquired Dairy Crest, a long established British dairy brand for its portfolio of products. Part of the deal included a profitable milk delivery network – depots, ‘milkmen’ and a fleet of electric milk floats. With an ageing customer base, how could they utilise...
Read More

Carlsberg’s customer-focussed app for B2B sales

Header image for Carlsberg project
Empowering the free trade rep In recent years, Britain’s fourth largest brewer has extended its offering to pubs, bars and restaurants. As well as wines, ales and lagers, Carlsberg UK provides a multitude of services to licensees. At Syzygy, I drove the research and strategy for a winning pitch to provide Carlsberg...
Read More

Amazon optimisation for L’Oréal

Header image for L'Oréal project
Amazon optimisation for L’Oréal Optimising Amazon for the beauty consumer L’Oréal’s largest online retailer is Amazon. Ensuring their beauty products are discoverable and helping consumers make purchase decisions that drive sales is key for the many beauty brands owned by the group. As part of a project to...
Read More

Delivering luxury and tradition to Cunard’s digital audience

Header image for Cunard project
Redefining luxury cruises This iconic brand is part of the world’s largest leisure travel group. In 2015 we pitched for and won the digital business and began to evolve Cunard’s online presence and increase the proportion of sales taken directly. Cunard’s website was tired, utilitarian and provided a...
Read More

Exploring online automotive sales for Mazda

Header image for Mazda project
Testing designs for the future Within the automotive industry there is a push towards online vehicle sales. Mazda has run pilot programmes in various territories to evaluate new ideas and customer behaviours. As part of this drive, I have provided consultation, designs and test plans for UK and other European...
Read More

Allianz: Selling expertise that insures spacecraft

Header image of satellite
A change of platform, but much more than migration Allianz Global Corporate and Speciality (AGCS) provides insurance for large risk including construction projects, airlines, satellites and even the production of over 20 James Bond movies. The original AGCS website was in need of replacement, built on EpiServer...
Read More

Re-designing Santander’s personal banking apps

Santander project header illustration
Instilling design discipline for an evolving banking experience I was contracted by Jam @ EngineGroup to manage the UX and Creative teams responsible for re-designing Santander’s native banking apps and parts of their web banking for personal customers. Foundations for an efficient team When I joined, the team had...
Read More

Driving recruitment for the British Army

Army project header image
Concepts and designs for an immersive mobile site Whilst working as a digital Creative Director at JWT, I was briefed to create an experience that would accompany an above the line campaign for the British Army. The campaign, to raise awareness and drive recruitment enquiries, would show the varied and exciting...
Read More
Top